The Rock Impacts Hollywood Crowdfunding


English: Dwayne Johnson at the 2009 Tribeca Fi...

English: Dwayne Johnson at the 2009 Tribeca Film Festival. Photographer’s blog post about this photo. (Photo credit: Wikipedia)

 

English: Dwayne Johnson at the 2009 Tribeca Fi...

English: Dwayne Johnson at the 2009 Tribeca Film Festival. Photographer’s blog post about this photo. (Photo credit: Wikipedia)

 

Hollywood is preparing for what could be a tectonic shift in the way it does business: crowdfunding. While it was locally made, independent films that were the first to latch onto crowdfunding sites like Kickstarter,Indiegogo, and Gofundme, the concept has moved up the film world’s power ladder with West Hollywood production company Five by Five Media forming a strategic partnership with a crowdfunding site called EarlyShares.com, with its sights set on equity rewards for funding films.

 

“Commercially successful entertainment comes from talented people receiving the money they need to execute on great ideas,” said Guy Zajonc, chief executive of Five by Five Media in a statement. “People who watch are about to become the people who invest and we are talking about millions of them. Crowdfunding will fundamentally change this industry and the perfect partner for us is EarlyShares.com”

 

With the likes of Dwayne “The Rock” Johnson, who has 3.6 million Twitter followers, already signed on a a “partner” in the Five by Five Media project, the potential of a crowdfunded movies becomes readily apparent, even if it won’t be fully implementable immediately.

 

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About Stephen G. Barr, Group Publisher

Author, Syndicated Columnist, Editor In-Chief and Group Publisher at SGB Media Group, a social media marketing firm specializing in digital media content production, publishing, affiliate marketing, public relations and advertising. Over 25 years experience in retailing, advertising, website & online forum development, niche social networking, affiliate marketing, search optimization, branding and identity, site location, non-profit fund raising. Event planning, promotion, production and MC/Host at public events. Author, Editor & Publisher of 35 syndicated, digital publications utilizing multiple digital distribution channels in conjunction with launching and administrating national advertising campaigns for major Fortune 500 advertisers in partnership with Google, Ning, Facebook, Myspace, Yahoo, DoubleClick, LinkShare, PepperJam and other industry leading third party affiliate networks. Product development team member from conception to launch on many websites, tangible goods and organizational structure for start ups. Specialties: Public relations, retailing, advertising, website & online forum development, niche social networking, blogging, email campaigns, affiliate/performance marketing, search optimization, branding and identity, site location, event production & promotion, non-profit fund raising and tasteful, responsible adult content publishing. An internationally recognized and read social media columnist & pundit on The Examiner, Associate Content, Vator.tv, X-Biz.net and Technorati and his own affiliated sites.
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One Response to The Rock Impacts Hollywood Crowdfunding

  1. Pingback: Cutting Edge Crowdfunding Site EarlyShares Strikes Deal With Hollywood Studio to Crowdfund Future Movie, Film, TV, Music and Other Entertainment Projects « Crowdfunding PR Campaigns

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